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How Great Marketers Show TRUE ROI as Earned Revenue

3.23.2017
  • Blog
  • IT Marketing
  • Budget

How much budget should you allot for marketing tools? There isn’t one right answer for this question. At the end of the day, though (rather,…

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How to Sell Your Marketing Budget: An Interview with RainKing CFO Nathan Scott RainKing Placeholder Image

How to Sell Your Marketing Budget: An Interview with RainKing CFO Nathan Scott

3.20.2017
  • IT Marketing
  • Budget

Developing a marketing budget can be challenging, but getting approval from your executives is an even bigger obstacle if you don’t have a plan or…

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RainKing Solutions Survey Reveals 40% Of Companies Affected by the Amazon Web Services Outage Looking for Another Solution

3.13.2017
  • Executives
  • IT Sales
  • Strategy
  • Business Intelligence
  • Surveys
  • Research

On February 28th, 2017, Amazon’s Amazon Web Services (AWS) felt a healthy dose of reality as its simple storage service, or S3, went down for…

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19 Must-Have Sales & Marketing KPIs for Working the Sales Funnel RainKing Placeholder Image

19 Must-Have Sales & Marketing KPIs for Working the Sales Funnel

3.13.2017
  • Executives
  • IT Marketing

Key performance indicators (KPIs) set expectations for Marketing and Sales teams, and provide metrics for success. So, what KPIs should Marketing and Sales departments track?…

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What our clients say

RainKing is our lifeline. We really can't succeed without it."

Bojana Bowermon

Director of Inside Sales

ScienceLogic

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RainKing keeps me on top of my territory with up-to-the-minute updates on management changes within our prospect and customer bases – which, needless to say, is extremely valuable information."

Steve Marx

Regional Sales Manager

Palamida

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RainKing is an integral part of the success of our sales team. It helps us get to decision makers more quickly. The intelligence is relevant. And we can customize features to get alerts and scoops on relevant projects and management changes."

Michael Merenstein

Senior Business Development Manager

Verisign

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How RainKing makes a difference

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Palamida's enterprise sales team leverages insight on decision maker hierarchy and management changes

  • Case Study
  • IT Sales

When a decision maker moves out of the chain or a new technical evaluator steps in, your carefully built pipeline can begin to fragment....

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RainKing dramatically accelerates tough, complex enterprise sales for VeriSign

  • Case Study
  • IT Sales

You might know VeriSign as the authoritative registry for .com and .net (among other top-level and country-code domains) and for its original reputation as...

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Riverbed Technology quickly penetrates key Fortune 2000 accounts with RainKing

  • Case Study
  • IT Sales

“How do we penetrate companies in the Fortune 2000? Who are the decision makers that matter to us? Where are the planned and current...

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Access Data discovers new approach to penetrating major accounts

  • Case Study
  • IT Sales

When Trey Tramonte first saw that RainKing could give his people a new way to penetrate major organizations, he simply had to try it....

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